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Practitioners sharing the work you care about.
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Developer at Dusted
The author set out to modernize product marketing around data, decision, and delivery by building an always-on, AI-first system. He consolidated fragmented customer and market intelligence into a curated knowledge base,… Read more
Demand generation
A replay nurture program tied viewed segments to HubSpot and gave sales a concrete follow-up path.… Read more
Marketing Professional at Demo Company 02
The author set out to establish Akamai’s first modern developer marketing presence in under 30 days. They designed a community-focused OSCON booth, coordinated messaging and vendors, gathered feedback, captured signups,… Read more
Marketing Professional at Demo Company 02
The author sought to turn a technical dealership software feature into a compelling acquisition and retention story, naming Easy Fee, involving sales early, translating capabilities into clear benefits, and refining mess… Read more
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Developer at Dusted
The author set out to modernize product marketing around data, decision, and delivery by building an always-on, AI-first system. He consolidated fragmented customer and market intelligence into a curated knowledge base,… Read more
Demand generation
A replay nurture program tied viewed segments to HubSpot and gave sales a concrete follow-up path.… Read more
Marketing Professional at Demo Company 02
The author set out to establish Akamai’s first modern developer marketing presence in under 30 days. They designed a community-focused OSCON booth, coordinated messaging and vendors, gathered feedback, captured signups,… Read more
Marketing Professional at Demo Company 02
The author sought to turn a technical dealership software feature into a compelling acquisition and retention story, naming Easy Fee, involving sales early, translating capabilities into clear benefits, and refining mess… Read more